| Dates | 23–26 Oct 2025 |
|---|---|
| Hours | 10:00–20:00 |
| Venue | Yesan Permanent Market and surrounding streets충청남도 예산군 예산읍 예산시장길 2 |
| Admission | Entry: Free |
| Previous edition | 2024: 17–20 Oct 2024 |
| Next edition | 2026: 22–25 Oct 2026 |
Program
- Held together with the 22nd Yesan Apple Festival
- Gukbap Road and Food Zonegukbap made with local farm produce, Nangman night food stalls and a local-food market
- Chrysanthemum Roadmore than 20,000 chrysanthemum sculptures, with bonsai and cut flowers in the exhibition hall
- Night events including a Milky Way light path and a drone light show
- Stamp rally, trick-art exhibition by young local artists, reusable containers and a zero-waste station
Prices
| Item | Price | Note |
|---|---|---|
| Entry | Free |
Notes on the 2025 edition
9th edition, themed on gukbap, guksu and gukhwa with a "Nangman Restaurant" concept. Festival-run food booths were cut from 40–50 to 10–15 to send visitors to the market's restaurants; The Born Korea gave advice only. The county billed it a "good festival" to revive local spending after the July 2025 floods led to a special disaster zone declaration.
About the festival
The Yesan Market Samguk Festival (예산장터 삼국축제) is a free four-day food festival in and around Yesan Permanent Market in Yesan, Chungcheongnam-do, built on three things whose Korean names start with "guk": gukbap (rice soup), guksu (noodles) and gukhwa (chrysanthemums). The 10th edition runs 22–25 October 2026, 10:00–20:00 daily. There is no KTX: Janghang Line trains from Yongsan reach Yesan Station in 1 h 44 m–1 h 59 m (₩8,300–₩12,300), and buses from Seoul Central City take 1 h 45 m.
Transport, booking, crowd and accessibility details are on the main Yesan Market Samguk Festival page, which covers every edition.
Source
Facts checked
22 October 2026, against the sources listed below.