Nature & seasonsPyeongchang, Gangwon State

Hyoseok Culture Festival 2026 in Pyeongchang, Gangwon State, South Korea

효석문화제 2026

Sep2026
4 –13
Fri–Sun 10:00–17:00 (KTO)
Past edition

4 September 2026 to 13 September 2026 · 10:00–17:00 (KTO); the leaf-burning bonfire ran after 18:00 and the book talks at 19:00 on 11 and 12 September

This edition has ended. It is kept as a record of what the 2026 festival offered. The current information is on the Hyoseok Culture Festival page (Expected Sep 2027).

Venue this year. Three zones around Hyoseok Culture Village: culture and arts, experience, and festival zones.

Dates4–13 Sep 2026
Hours10:00–17:00 (KTO); the leaf-burning bonfire ran after 18:00 and the book talks at 19:00 on 11 and 12 September
WeatherSeptember average 19/10 °C (67/51 °F), 250 mm of rainMonthly averages, not a forecast: Korea Meteorological Administration climate normals, 1991–2020, Daegwallyeong (Pyeongchang) station, about 30 km away.
VenueHyoseok Culture Village, Bongpyeong-myeon강원특별자치도 평창군 봉평면 이효석길 157
AdmissionEntry: Free · Lee Hyo-seok Literary Museum and Hyoseok Moonlight Hill: Free
Previous edition2025: 5–14 Sep 2025
Next edition2027: Ten days, from a Friday to the Sunday of the following week, in early to mid September 2027 if the pattern holds (6–15 Sep 2024, 5–14 Sep 2025, 4–13 Sep 2026); nothing announced as of 19 October 2026. Pyeongchang County published the programme in late August in 2024 and 2025.

Program

  • Culture and arts zonethe buckwheat fields (with a rearranged viewing route), the Lee Hyo-seok Literary Museum, guided literary walks and the Hyoseok 100-ri road walk with travel writer Song Il-bong
  • 11 and 12 Sep, 19:00book talks and a moonlit walk through the fields with novelists Lee Sun-won and Kang Young-sook, winners of the Lee Hyo-seok Literary Award
  • Experience zonewooden-plank and stepping-stone bridges, a traders' journey programme, letter writing to music, the golden-buckwheat hunt (free), a stamp tour (free) and a literary train ride (paid)
  • Daily after 18:00leaf-burning bonfire (free)
  • Festival zoneBongpyeong folk performances, outdoor madang play of "When Buckwheat Flowers Bloom", street parades, rice-cake pounding, a traditional market and local food
  • 47th National Hyoseok Writing Contest, 4th Pyeongchang Buckwheat Flower Song Festival, Lee Hyo-seok Literary Award ceremony and a live radio broadcast
  • Music trip with DJ Choi Yong-jin taking song requests (free)

Prices

ItemPriceNote
EntryFreeFree (KTO)
Lee Hyo-seok Literary Museum and Hyoseok Moonlight HillFreeFree during the festival; normally paid
Literary train ride—Paid; price not published in the sources opened
Festival shuttle from Pyeongchang StationFreeFree

Notes on the 2026 edition

Listed by the Ministry of Culture, Sports and Tourism as an honorary Culture and Tourism Festival. The Lee Hyo-seok Literary Society is chaired by Gwak Dal-gyu. No visitor total or edition number was found as of 19 October 2026.

About the festival

The Hyoseok Culture Festival (효석문화제) is a ten-day festival in Bongpyeong, Pyeongchang, Gangwon, held every September since 1999 among white buckwheat fields in the village that is the setting of Lee Hyo-seok's story "When Buckwheat Flowers Bloom". The 2026 edition ran 4–13 September, 10:00–17:00, with free entry (KTO); the 2027 dates are not announced, but ten days in early to mid September are expected. From Seoul Station, the KTX-Eum reaches Pyeongchang Station in 1 h 31 min–1 h 45 min (₩19,700), and a free festival shuttle runs from the station.

Transport, booking, crowd and accessibility details are on the main Hyoseok Culture Festival page, which covers every edition.

Source

Facts checked
19 October 2026, against the sources listed below.

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